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We don't promise rankings we can't earn
Most SEO agencies sell rankings. We sell organic revenue that compounds — through paid audits before retainers, technical work that survives algorithm updates, and content built by people who know your industry. No PBNs. No AI sludge. No 30-day promises.
40-page diagnostic deliverable
Senior-led across 4 audit dimensions. Resilient to algorithm updates. Transparent monthly reporting. 6-month retainer minimum because shorter timelines don't compound.
Within 2 weeks
SEO that scales for owner-operators
$1,200+ audit fee
$3,500–10K/mo retainer
Don't hire us if
SEO works for many businesses. Not for all of them. Better to know now than three months in. Below is who we'll politely turn down — and what to do instead. The rest of this page assumes none of these apply to you.
You want rankings within 30 days
SEO has physics — real ranking shifts take 3–6 months, compounding revenue takes longer. Anyone promising faster is either running a tiny test or planning manipulations that get punished in the next algorithm update. If 30-day results are the requirement, run Google Ads.
Our retainer fee is below your tolerance.
Our retainers start at $3,500/month. Below that, the math doesn't work — you can't run technical, content, and authority workstreams in parallel at smaller fees. (Note: this is our fee, not your SEO budget — you'll spend on tools, links, and content separately.)
You need a white-glove agency feel
Quarterly client dinners, dedicated account managers, polished slide decks every Friday. We don't do that. You'll get direct Slack access to the SEO lead, monthly reports, and shipping work. If presentation matters more than output, you'll be happier elsewhere.
Your site is fundamentally broken and you won't fix it
SEO compounds onto a healthy foundation, not a broken one. If your site is single-page, page speed is 12 seconds, or your design hasn't been touched since 2014 — start with web development. We do that too. SEO works far better when the foundation is right.
None of these apply to you? Good. You're a fit for what comes next — let's get into how we actually work.
SEO is not traffic. It's qualified revenue at a declining cost
Every metric we report on traces back to that. If a tactic doesn't move qualified pipeline at unit-economics-positive cost, we don't ship it — even when it would look great on a monthly slide. Most SEO agencies measure activity. We measure outcome. The distinction matters because your business doesn't pay rent on rankings — it pays rent on customers.
Keyword position changes. Tracked in third-party rank trackers. Reported as "movement." Disconnected from buying behavior.
Total backlinks acquired. Counts everything, including the spam ones. Quantity over quality.
Pages indexed. "We added 47 pages this month!" — most of which dilute domain authority.
Domain Authority / Domain Rating. Third-party vanity scores. Not a Google metric.
Organic sessions, undifferentiated. Including bot traffic, accidental clicks, and informational visitors who never convert.
Pipeline-attributed organic revenue. Revenue from leads or sales where the first or last touch was organic. Tracked in GA4 + your CRM.
Money keyword movements. Only keywords with commercial or transactional intent that match your offering. Everything else is noise.
Customer acquisition cost trend on organic channel. Your CAC from organic over time. Should fall, not rise.
Share of voice in your buying queries. What percentage of searches in your money-keyword universe show your domain in top 3.
Time-to-revenue on new content. How quickly does a new page reach its first attributed conversion. Tells us if our content strategy is working.
Rankings serve revenue. Revenue serves CAC. CAC serves your business. Anything that breaks that chain is activity, not progress — and we'll challenge you in our audit if your existing reports are tracking the wrong end of the chain.
4 directions. One framework
Most engagements blend two or three of these — but each works as a standalone offering when that's what the math says you need. The audit determines the right mix. Each direction below has its own dedicated playbook, with deeper details on the linked page.
Local SEO
For service-area businesses where customers search "[service] near me" or "[service] in [city]". Map pack rankings, Google Business Profile optimization, citations, reviews, geo-targeted landing pages.
Google Business Profile rebuild & weekly management
Service-area pages (per city / neighborhood)
NAP citation cleanup & building
Review acquisition systems
Local pack ranking strategy
HVAC, MedSpa, dental, real estate, home services, legal, contractors — owner-operators serving a defined geographic radius.
Local SEO
For service-area businesses where customers search "[service] near me" or "[service] in [city]". Map pack rankings, Google Business Profile optimization, citations, reviews, geo-targeted landing pages.
Google Business Profile rebuild & weekly management
Service-area pages (per city / neighborhood)
NAP citation cleanup & building
Review acquisition systems
Local pack ranking strategy
HVAC, MedSpa, dental, real estate, home services, legal, contractors — owner-operators serving a defined geographic radius.
Local SEO
For service-area businesses where customers search "[service] near me" or "[service] in [city]". Map pack rankings, Google Business Profile optimization, citations, reviews, geo-targeted landing pages.
Google Business Profile rebuild & weekly management
Service-area pages (per city / neighborhood)
NAP citation cleanup & building
Review acquisition systems
Local pack ranking strategy
HVAC, MedSpa, dental, real estate, home services, legal, contractors — owner-operators serving a defined geographic radius.
Local SEO
For service-area businesses where customers search "[service] near me" or "[service] in [city]". Map pack rankings, Google Business Profile optimization, citations, reviews, geo-targeted landing pages.
Google Business Profile rebuild & weekly management
Service-area pages (per city / neighborhood)
NAP citation cleanup & building
Review acquisition systems
Local pack ranking strategy
HVAC, MedSpa, dental, real estate, home services, legal, contractors — owner-operators serving a defined geographic radius.
Don't know which direction fits? The audit answers that. Most engagements use two or three of the above — and we'll show you the priority order based on what your data says.
4 dimensions. 150+ checks. One report
Every paid SEO audit we deliver covers the same 4 dimensions in detail. No scope creep, no surprises. If something is broken, you'll see it in this report — with the exact fix, the projected impact on revenue, and where it lives in the work order. The audit is delivered in 7 days by Alex Yaremenko, Senior SEO Director, and reviewed by Valerii before you receive it.
Technical SEO
The foundation. If Google can't crawl, render, or trust your site, nothing else matters. For local businesses, this also covers Google Business Profile and citation hygiene.
Core Web Vitals & speed
Crawlability & index coverage
Schema & structured data
Mobile rendering & JS hydration
Sitemap & robots hygiene
Canonicalization & redirects
Google Business Profile (local)
NAP citation consistency (local)
Content & On-page
What the site actually says — and whether it deserves to rank for your money queries. Money keyword universe + topical authority gaps.
Money keyword universe map
Topical authority gaps
Cannibalization analysis
Title & meta optimization
Internal linking structure
E-E-A-T signal audit
Content decay pages
SERP feature targeting
Backlinks & Authority
Who links to you, who should, and which links are quietly hurting your rankings. Toxic detection + competitor gap.
Toxic backlink detection
Disavow file recommendations
Competitor link gap analysis
Earned vs. paid mix audit
Anchor text distribution
Domain authority trajectory
Link velocity sanity check
PR / digital outreach gaps
Analytics & Attribution
Whether you can actually measure what's working. Most accounts can't and don't know it — and SEO without measurement is faith, not work.
GA4 configuration audit
Google Search Console integrity
CRM revenue attribution
Conversion event mapping
UTM hygiene & standards
Server-side tracking review
Reporting dashboard build
Data retention configuration
The deliverable: a 40-page strategic report covering all 4 dimensions. Prioritized findings. Quick-win list shippable without us. 90-day work order. Recovery analysis if you've been hit by previous agency damage.
see audit pricingAudit first. Retainer second. Or never.
Two products, two decisions. The audit is paid because diagnosis is real work — not a sales call. About a third of audit clients walk away with the report and execute it themselves or with another agency. That's fine. We're not subsidizing audits to lock in retainers.
The audit
Senior-led diagnosis across all 4 dimensions. No retainer obligation. Yours to keep, walk away with, or hand to a different agency.
From $1200
7 business days
40-page strategic report
Prioritized 90-day work order
Quick-win list (week-1 fixes)
1-hour walkthrough call with Alex Yaremenko
Optional: handoff brief to your in-house team
The retainer
If the audit math says yes — we work together for at least 6 months. Not because we lock you in, but because SEO that compounds doesn't compound in 8 weeks. Below 6 months, your money is better spent on Google Ads.
$3.5K–10K /mo
6-month commitment
Senior specialist as named lead — no juniors
Monthly operational reports + quarterly strategic review
Direct Slack / email line —24h response
Scope & KPIs aligned with your channel mix
After month 6: month-to-month, 30-day notice
Three phases. Compounding outcomes
Technical fixes & tracking rebuild
Critical issues from the audit shipped. Tracking and attribution rebuilt before content goes live. First brief queue running. Quick-win pages re-optimized. Visible ranking shifts unlikely yet — that's normal.
Content shipping & first wins
Content velocity steady. Long-tail rankings start moving. Schema rich results appearing in SERPs. Authority work begins. First measurable revenue uplift on quick-win pages.
Money keywords & CAC trend
Money keyword movement visible. CAC on organic measurably falling. Pipeline-attributed revenue trending up. Quarterly review: continue, recalibrate, or end with 30-day notice.
Months 1–2 won't show ranking results. That's not a delay — it's how SEO works. If you're not ready to give the work 6 months to compound, take the audit and execute the quick wins yourself.
3 cases. 3 verticals. Honest numbers
Each of these started with a paid audit, ran on the methodology above, and shows the metric that actually matters in that vertical — not vanity ranking screenshots. And the part where it didn't go perfectly. Real SEO engagements always have caveats — anyone showing you only wins is selling, not reporting. Names anonymized per NDA.
South Florida HVAC operator
Previous agency for 14 months. 3 reports of "ranking improvements" with no lead growth. GBP barely set up. Citations inconsistent across 30+ directories. One service page covering 12 cities.
Rebuilt GBP, deployed 14 service-area pages, ran review acquisition system. Schema deployment + technical Core Web Vitals fix in months 1–2. Local pack targeting in months 3–8.
+127%
Organic leads
over 8 months
-34%
CAC on organic
vs. paid baseline
Months 1–2 were flat — no visible lead lift while we were rebuilding the foundation. Owner had a difficult conversation with their accountant in month 2. We almost lost the engagement before the work compounded. We now warn every local client this will happen.
DTC apparel brand · Shopify
No SEO program at all. Heavy paid acquisition with rising CAC. Product pages had 80 words of duplicated copy and zero schema. Indexable filter pages were generating duplicate content at scale.
Deployed product schema across the catalog, blocked filter URLs from indexing, built 8 buyer-intent category guides. Internal linking re-architected. Began earning links from industry publications in months 4–6.
+84%
Organic leads
over 11 months
-24%
Blended CAC
across all channels
2 of 8 category guides we shipped didn't rank. Wrong intent match — buyers in that subcategory don't research before buying. Sunk cost. We pivoted those pages into post-purchase content for email/SMS retargeting in month 7.
B2B SaaS · workflow automation
Spending $40K/mo on Google Ads for queries they should have ranked for organically. 200 thin blog posts targeting wrong intent. Domain rating 28. No content cluster strategy.
Built 24 high-intent comparison and alternative pages. Deprecated 140 thin posts. Topical clusters around 4 core jobs-to-be-done. Digital PR + earned media for authority.
-28%
Blended CAc
over 9 months
+62%
Organic SQL pipeline
over 9 months
Comparison pages targeting their largest competitor took 5 months to rank top-3 — we'd projected 3. Manual review impact on competitor search nearly killed the play. We adjusted into adjacent comparisons (smaller competitors) which ranked faster.
Two reports. Monthly & quarterly
Reporting is where most SEO agencies hide. Ours doesn't. Same metric structure every period, so trends are visible at a glance — and you don't need to learn a new dashboard every quarter to follow the work.
Operational report
Delivered first week of every month. PDF + dashboard link. Same structure every month — no creative rewrites for visual flair.
What we shipped — pages, fixes, links, content
Money keyword movements — top 50 only
Organic sessions & quality — engaged, by intent
Conversion events from organic — leads, sales
Pipeline-attributed revenue — when CRM data available
Issues found / fixed — open queue + closed
What we're working on next — committed scope
Strategic review
Delivered every quarter. PDF + 60-min review call. This is the decision point: continue with current scope, recalibrate, or end engagement with 30-day notice.
Quarter scorecard — committed vs. delivered
CAC trajectory on organic — quarter over quarter
Share of voice in money queries — vs. competitors
Time-to-revenue on new content — by cluster
Algorithm update impact — if updates occurred
What worked, what didn't — written, candid
Next quarter scope — committed targets
The candid section in every quarterly report: "What we'd do differently if we were starting this engagement from scratch today." Even when the answer is "nothing." That's the standard.
see sample reportNo "let's get on a call to discuss budget."
Two products. Two price points. Audit first, retainer optional. The audit is paid because real diagnostic work is real work — not a sales pitch dressed as a free check. If you don't want a retainer afterwards, you keep the audit and walk away.
All 4 audit dimensions covered (Technical, Content, Backlinks, Analytics)
40-page diagnostic report with prioritized findings
90-day action roadmap with revenue impact estimates
1-hour walkthrough call with Alex Yaremenko, Senior SEO Director
Quick-win list shippable without a retainer
Yours to keep — zero retainer obligation
Monthly retainer
Senior specialist as named lead — no juniors, no rotation
Phase-based execution: Foundation → Movement → Compounding
Monthly operational reports + quarterly strategic review
Direct Slack / email line — 24h response
Pricing scaled to your channel mix and content velocity
After month 6: month-to-month, 30-day notice
Why 6-month minimum? Not because we lock you in — because SEO that actually compounds doesn't compound in 8 weeks. Below 6 months your money is better spent on Google Ads. We'll tell you that in the audit if it applies.
see sample auditA department. Not a freelancer
SEO at Resonate is run as a department with a senior director, a team, and owner accountability above it. The person who diagnoses your audit is the same senior who runs your retainer. The owner reviews every audit before delivery. There are no juniors on client work.
A team. Not a single hero
1
Senior SEO Director
4-6
Specialists across the practice
0
Juniors on client work
Alex Yaremenko
11 years in SEO · technical-first, generalist across content & authority
Core Web Vitals, schema architecture, JS rendering audits, replatforming migrations, crawl/index forensics, site architecture rebuilds. Generalist across content and link strategy when the work needs it.
Google Analytics
GAIQ Certified
Google Ads Search
Certified
Technical SEO
CXL Institute
Valerii Fedorov · Founder
Reviews every SEO audit before delivery. Available for escalations on every account. Doesn't run individual campaigns — runs the standards under which campaigns get run.
Resonate-level partnerships & tools
Google Partner
Agency tier
Ahrefs Pro
Agency license
Screaming Frog
Audit-tier license
The real questions
The questions that come up on every discovery call. Answered honestly here so you don't have to spend a 30-minute call extracting the same answers. If yours isn't here, hit the contact form.
How long until I see SEO results?
First measurable movement in 4–8 weeks on quick-win pages and technical fixes. Money keyword rankings start shifting in 3–4 months. Compounding revenue impact in 6+ months. Months 1–2 of a retainer often show flat results — that's not a delay, that's the foundation work happening before content can rank. We tell you this upfront so it's not a surprise.
What if SEO doesn't work in my niche?
It's possible. There are niches where the search volume isn't there, where the buyer journey doesn't pass through Google, or where the competitive moat is too deep. The audit is where we find that out — before you commit to a retainer. If we conclude SEO isn't the right channel for you, we'll say so and recommend what is — often paid + content. You keep the audit. We keep our reputation.
My previous SEO agency tanked my site. Can you fix it?
Usually, yes — though recovery takes longer than starting clean. The audit identifies whether you're under an algorithmic penalty, a manual action, or just bad work without a formal penalty. Recovery typically involves disavowing toxic backlinks, removing or rewriting AI-spam content, and rebuilding authority slowly with clean signals. Plan for 3–6 months of recovery before real progress, sometimes longer for severe cases.
Do you guarantee specific rankings?
No. We guarantee scope, deliverables, and quarterly KPI checkpoints. We do not guarantee specific keyword rankings — and any agency that does is either misrepresenting how SEO works, or planning manipulations that get punished in the next algorithm update. Rankings are an outcome of good work, not a promise to make upfront.
Can I run SEO + Google Ads at the same time?
Strongly recommended for most accounts. SEO is the long game. Paid is the immediate game. Brands running both typically see 15–25% higher conversion rates on each, because brand recall builds across surfaces. We use Search Console & Ads search-term data jointly — feed paid insights into organic targeting, and cut paid spend on terms where organic now ranks #1–3. Resonate runs both, but as separate retainers with their own scope.
Where are you based, and do you only work with US clients?
We're based in Miami, FL — and yes, we work with US-based clients only. Our local SEO work is heavily concentrated in Florida service businesses (HVAC, MedSpa, Real Estate, Home Services) — that's our home market and we know it deeply. For e-commerce and B2B SaaS SEO, location doesn't matter — we work with US clients across the country. The methodology is the same; the local-market expertise just doesn't apply when your customer is anywhere with a credit card and an internet connection.
Find out what's actually tanking your organic growth
Most SEO programs fail at the diagnosis stage — not the execution stage. Start with the audit. Even if you decide we're not the right agency to execute, the audit pays for itself in wasted-spend savings within the first month for most clients.
Start the audit
Five business days. Real data
+1 (786) 696-3876